OUR STORY
YUMS is a Dallas-based footwear and accessory brand known for bold, graffiti-inspired designs by street artist Tex Moton. Launched in 2007, YUMS (short for You Understand My Style) blends Tex’s love of street culture, art, and snacks into sneakers that are anything but ordinary. His vibrant fusion of color and creativity has energized the sneaker scene and sparked a loyal fanbase. Now, YUMS is back to bring the joy with the relaunch of its Sweet Series.
OUR DESIGNER
Born and raised in Dallas, Tex Moton has been a driving force in the city’s art scene for decades. In 1991, he co-founded Infinite Crew (I.C.), a groundbreaking graffiti collective that helped shape Dallas street art culture. Tex later brought his signature style to fashion by launching YUMS, which embodies the bold colors and clean lines of Tex’s signature graffiti style.